The Conference Playbook
Strategic PR & Marketing Before, During, and After the Show
Stop Wasting Your Budget
Conferences are the single biggest line item in your marketing budget—but are you getting a return on that investment? Join Kevin Corbley and the Project Geospatial team for a tactical deep dive into the art of conference PR.
In this paid masterclass, we move beyond generic advice to specific, actionable strategies for the geospatial industry. We’ll cover how to secure media coverage before you arrive, drive qualified traffic to your booth, and ensure your message cuts through the noise.
You Will Learn:
- The "Hook": How to find the angle journalists actually care about.
- Press Operations: Timelines for "Show Dailies" and exhibitor portals.
- Pre-Pitch Strategy: Securing coverage before you board the plane.
- Booth Tactics: The "Media Handoff" protocol for your staff.
📅 Tuesday, February 3rd
⏰ 1:00pm Eastern
🎁 Included Mission Kit
- PR Timeline Checklist
- Press Release Template
- "The Pitch" Email Script
The Instructors
Kevin Corbley
Corbley CommunicationsThe geospatial industry's leading PR strategist. Kevin knows exactly what journalists are looking for and how to get your story told.
Adam Simmons
Project GeospatialBridging the gap between technical innovation and market visibility. Ensuring your message cuts through the noise.